Using their own keyword research tool they picked the topic ‘SEO Statistics’ mainly because they noticed statistic pages have a lot of backlinks. A while back Ahrefs ran a test to see if they can build backlinks with pure outreach to a totally new page. What they wanted to show essentially was that email outreach works for link-building if you have great content to offer value with and are conscious of who you reach out to. Search engines crawl the entire web which pretty much means they have access to content on billions of pages. There is a patent named “Domain-Specific Sentiment Classification” supporting this idea as well.

And don’t forget to use our free on-page SEO progress tracker and checklist to stay on top of your optimizations. But for a keyword like “best smartphones,” people want to make sure they’re about to read something current. Second, increasing your CTR can drive more organic traffic to your site.

Tools for off-page SEO

For a website to perform well, it needs to be optimized for both on-page and off-page ranking factors. Similar to blog commenting or guest blogging, it’s good to mention your brand, but avoid to do it bluntly. First provide some actionable info on the specific topic and then, if relevant, fit your brand between the lines. These Q&A platforms are true gold mines but they have to be won first, by using the right words, tone, and style when posting a contribution.

Additionally, by creating content that is shared by influencers and targeted audiences, a website can get more organic traffic, which can further improve its SEO rankings. The best backlinks are contextual, in-content placements in other people’s blog posts – usually to a blog post of your own, or a homepage if the linking page is a listicle (top 10 article). In today’s world, most people expect to find whatever they need at the top of Google search results. If your website ranks at the top of the search engine results page (SERP), it’s much, much easier to attract new customers to your business. Creating a solid search engine optimization strategy is one of the most valuable investments you can make for your business.

Quality, quality, and quality

• Be sure not to contact any competitors—guest posting should be used to complement and build on top of your existing SEO strategy, not replace it.
• If you hit the jackpot and your content goes viral on social media, your brand will get plenty of online mentions.
• Link building is a tricky process and, if done incorrectly, can generate the opposite results and even hurt your rankings.
• It should not go without mention that from the back, it’s the off-page SEO techniques that does the commentary on how good the car (the content) and the driver (on-page SEO) is.
• Local SEO refers to search engine optimization for local businesses.

Additionally, domain authority, trust, relevancy (other off-page SEO factors) also play a major role in how Google or other search engines perceive your site and rank it. Link building is the most popular and effective off-page SEO technique. The goal of link building is to get backlinks from other high-authority and SEO Anomaly related websites.

Link building strategy

This coverage serves as a powerful off-page SEO signal and enhances your brand’s narrative, positioning you as a thought leader and trusted source of information within your industry. A Google Business Profile extends beyond just a listing; it serves as your local business’s digital storefront, giving local searchers a quick overview of your services. Claiming and optimizing this profile is a pivotal step in local SEO, as it directly affects how you appear in Google Search and Maps. This is also one of the reasons why you should consider having an active social media presence. One of the things that help is reposting your blog content so you can attract social media followers to become your website visitors. With domain reports, you can see what websites link to you and evaluate the quality of your backlinks.